Dana White Says UFC Fight Pass Will Get ‘Relaunch’ in Fall
By: Tristen Critchfield Jun 19, 2019
While the ESPN+ streaming service seems to have garnered most of
the attention since the Ultimate Fighting Championship announced
its partnership with the Worldwide Leader, UFC Fight Pass isn’t
During a media
scrum prior to the Contender Series Season 3 debut, UFC
president Dana White revealed that the promotion’s original
streaming platform will be undergoing a makeover later this
“UFC Fight Pass is going to be the absolute destination for fight
fans,” White said. “If you’re a fight fan, it’s an absolute
no-brainer you gotta have it. We’re working on tons of original
programming right now. And obviously it’s gonna take us time to get
this thing going. We’re going to relaunch this thing in the fall.
Once we relaunch we’re gonna start banging [content] out.
The Fight Pass relaunch comes in conjunction with the
opening of the UFC Apex facility, which has built-in production
capabilities. That includes the possibility of more fight cards in
addition to the Contender Series, which will hold the entirety of
its schedule at the venue.
“We can put on smaller shows here and those shows will be streamed
live throughout the world,” White said.
White didn’t go into specifics regarding details of the Fight Pass
relaunch, but it’s clear the UFC boss is excited about what the
future holds for the platform.
“When you see some of the stuff that we’re working on right now….we
haven’t even scratched the surface,” White said. “Part of the fun
for me is continuing to grow this business and taking it to new