Fitch's exile from the Ultimate Fighting Championship lasted
less than 24 hours. Bob Cook, Fitch’s representative from Zinkin
Entertainment, has informed Sherdog.com that the welterweight
contender is back in the good graces of the world’s top MMA
“We just spent an hour on the phone with Lorenzo [Fertitta],” said
Cook, “and cooler heads have prevailed.”
When asked about the negotiations, Cook stated that Fertitta and
UFC President Dana White were “on the same page” when it came to
their goals but that their approaches were as different as night
In the end, Fitch ended up signing a licensing agreement that will
allow the UFC to feature him in their upcoming video game release.
Throughout the media offensive he waged since being informed of his
release, the former Purdue wrestling captain made it clear he had
no problem signing the deal but did not appreciate what he viewed
as White’s “strong-arm tactics.”
White repeatedly said his decision to cut ties with Fitch were
driven by an inability on Fitch’s management’s part to work with
him and not because he didn’t sign the video game licensing
agreement. In an expletive-laden interview with Yahoo.com, White
called out nearly everyone at American Kickboxing Academy and
Zinkin Entertainment, Fitch’s gym and management company.
Cook, who was singled out by White as part of the problem, stated
Fertitta assured him the working relationship between their camp
and White was salvageable.
As for the fates of welterweight contender Josh
Koscheck and heavyweight prospect Cain
Velasquez -- both of whom were rumored to be next on the
chopping block -- as well as heavyweight Christian
Wellisch, who was cut along with Fitch on Wednesday, Cook
stated that all of the fighters have worked out agreements to
remain with the UFC.
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