Bellator 187 Peaks at 1 Million Viewers for Conor McGregor In-Cage Incident
By: Tristen Critchfield Nov 15, 2017
Bellator MMA took advantage of another promotion’s star to boost
ratings for a tape-delayed card this past Friday.
According to a Spike official,
Bellator 187 peaked at 1 million viewers (DVR +3) during the
first quarter hour of the broadcast. That, of course, is about the
time when Conor
McGregor jumped into the cage to celebrate SBG Ireland teammate
Ward’s victory over John
Redmond. After being asked to leave, McGregor shoved and
shouted at referee Marc Goddard
before exiting the cage. More video footage captured the UFC
lightweight champion slapping at a Bellator MMA employee from
outside the cage.
Bellator 187 took place at 3Arena in Dublin and was completed by
the afternoon in the United States. The California-based
organization capitalized on McGregor’s presence by
promoting the incident on its Twitter account before the
tape-delayed broadcast aired in the United States.
Bellator 187 saw A.J. McKee
finish Brian Moore
with a rear-naked choke 42 seconds into the third round of the
featherweight main event. The card was initially supposed to be
headlined by SBG Ireland prospect James
Gallagher before he was forced to withdraw due to injury. All
told, the card averaged 621,000 viewers (DVR +3).